Egyptian foodtech start-up Ordera wins six-figure investment in seed funding round

Cairo-based Ordera has closed a six-figure seed funding round from Alexandria Angels and DAAL VC, with participation from AUC Angels.

Ordera is a food ordering app that allows users to order, pay, and pick up their purchases without having to wait in queues. It has also built in a loyalty programme.

Launched in 2019 by Karim Abdel Kader, Noha Bassiouny, and Abeer Mostafa, Ordera has signed partnerships with companies in the industry and closed deals with more than 150 venues to-date, it said in a statement on Sunday (Augsut 30).

Abdulrahman Alqahtani, CEO at DAAL VC said tech, a sustainable business model and scalability potentials were what caught his attention. "Post-COVID-19, F&B, and retail markets’ conditions changed dramatically. Innovative startups are those who see the opportunity and provide real solutions for business," said Alqahtani.

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